Create a typeface based on any piece of architecture of your choice. 

 

Interpretation:
The Chrysler Building has always been something that I’d marvelled at and so it was an easy decision for me to base a typeface around it.  The structure itself however posed me a few problems.  The shapes that were created on the exterior guided me in several ways that made my designs very rigid, however I wanted a more fluid, elegant stroke from this feat of architecture.  After close study of the interior, the arches, the juxtaposed right-angles and isosceles triangles have inspired this serif font.  I wanted the name to be subtle. There are 32 elevators inside the Chrysler Building and it interested me that elevators lie within the structure and without them, navigation of a skyscraper of its scale would be impractical.